Program Itinerary
Explore the program schedule, thoughtfully put together to provide you with the most value from the event.
Welcome Address by YBhg Datuk Seri Panglima Christina Liew, Minister Of Tourism, Culture & Environment Sabah
Opening Speech by YAB Dato’ Seri Anwar Bin Ibrahim, Prime Minister of Malaysia
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Keynote Address by YBhg Tan Sri Tony Fernandes, Founder of Air Asia, CEO of Capital A
Product Presentations:
1. Sabah Parks
2. Sabah Wildlife
3. Sabah Convention Bureau
4. Sabah Tourism Board
Welcome Dinner
Welcome Speech by Mr. Nigel Wong, President of Malaysian Association of Tours Travel Agents
Opening Speech by YB Datuk Tan Kok Liang, President of Federation of ASEAN Travel Agent
Opening Speech by Mr. Eddy Krismeidi Soemawilaga, President of ASEAN Tourism Association
Launch of Visit Malaysia 2026.
Presentation by Tourism Malaysia
Opening Ceremony of ASEAN Travel Exchange 2025
ASEAN Travel Exchange 2025 Commences
Gala Dinner
Post-Tour for Hosted Buyers
Post-Tour Packages
For those who want to experience Sabah beyond the event, our post-tour programs—designed for hosted-buyer attendees—will take place on the last day from 7:30 AM to 6:30 PM.
